Full transparency
How we accompany every deal: the exact process our platform runs, stage by stage.
Every transaction on Online Asset moves through the same ten stages, in the same order, and a named M&A advisor accompanies both sides through each one. This page uses the exact same stage descriptions you’ll see inside your deal room. No surprises.
- 1
Inquiry
The buyer has expressed interest and the conversation is just starting. No confidential information is shared yet.
How we accompany you
- As a buyer
- Sign the NDA to move forward. It unlocks the confidential dossier for this deal.
- As a seller
- Waiting for the buyer to sign the NDA. Nothing is required from you yet.
- 2
NDA
A non-disclosure agreement protects the seller’s confidential information before it is shared.
How we accompany you
- As a buyer
- Sign the NDA to unlock the confidential dossier.
- As a seller
- Waiting for the buyer to sign the NDA.
- 3
Access Granted
The buyer now has access to the confidential dossier for this deal.
How we accompany you
- As a buyer
- Review the dossier and shared documents, then dig deeper during due diligence.
- As a seller
- The buyer is reviewing your dossier. Keep your documents current in the data room.
- 4
Due Diligence
The buyer verifies financials, traffic and legal standing before committing to an offer.
How we accompany you
- As a buyer
- Review the documents in the data room and ask questions in Messages. Make an offer when you’re ready.
- As a seller
- Answer the buyer’s questions and upload any requested documents to the data room.
- 5
Offer
An offer is on the table. Each side can accept, counter, or decline until both agree on a price.
How we accompany you
- As a buyer
- Make or review offers below. An accepted offer moves the deal to LOI.
- As a seller
- Review the buyer’s offer below: accept, counter, or decline.
- 6
Letter of Intent
A letter of intent records the agreed price and terms before the final contract is drafted.
How we accompany you
- As a buyer
- The price is agreed. Our team prepares the letter of intent and will contact you to finalize terms.
- As a seller
- The price is agreed. Our team prepares the letter of intent, no action needed from you right now.
- 7
Escrow
Funds are secured with a neutral third party before ownership changes hands. Escrow providers connect in Phase 2. Until then our team coordinates funding off-platform and advances the stage.
How we accompany you
- As a buyer
- Our team will contact you with escrow instructions. Funding happens off-platform until the escrow integration ships in Phase 2.
- As a seller
- Waiting for the buyer’s funds to be secured. Our team will confirm once escrow is funded.
- 8
Sale & Purchase Agreement
The sale & purchase agreement is the binding contract of the transfer. E-signature providers connect in Phase 2. Until then signing is coordinated off-platform by our team.
How we accompany you
- As a buyer
- Review and sign the SPA when our team sends it to you. E-signature happens off-platform until Phase 2.
- As a seller
- Review and sign the SPA when our team sends it to you. E-signature happens off-platform until Phase 2.
- 9
Transfer
Ownership of the asset (domains, accounts, code, contracts) moves from seller to buyer.
How we accompany you
- As a buyer
- Confirm each asset as you receive it. Our team checks off the handover with both parties.
- As a seller
- Hand over the assets as instructed by our team and confirm each transfer.
- 10
Closed
The deal is complete. Ownership has transferred and funds have been released.
How we accompany you
- As a buyer
- Congratulations on the acquisition. Deal documents remain available in your data room.
- As a seller
- The sale is complete. Deal documents remain available for your records.